I’ve been running this site since the end of October or so, and so far I’ve managed to get my Alexa under 100k, get some nice PR pages, a ton of backlinks and a very nice stream of daily organic traffic. Outside of 3 PhpBay commissions, I haven’t really made any money at all off the site. In fact, this is probably one of my lowest earning sites that I own.
I’m not really looking to make a fortune off this site. My initial goal was to develop an authority site, and so far I’m well on my way. Last week, just for kicks, I decided to add adsense on my post pages. I added a large square block at the beginning and end of the post. I’ve found that while this format does not look the best layout-wise, it is really effective and I have quite a few other sites using the same adsense format that make a LOT of money.
Anyway, after a week of testing and a huge amout of page impressions, I can now report that AdSense is completely ineffective on this site. I would have to go back and check, but I believe I have not received even a single actual click. I think I’ve made a total of less than 10 cents for the week, and that was all from CPM AdSense.
I didn’t have high expectations going into it, but I have to say I’m pretty dissapointed. The good thing is, now I can take the AdSense back off the site and it will look much nicer. Then I’ll never wonder what I’d been missing.
The bottom line – there are a lot better ways to monitize this kind of blog. If you’re running an internet marketing related blog, don’t expect AdSense to put your kids through college.